If requested to have a discussion about legendary aromas and brands of fragrances available, almost everyone would without a doubt end up naming one or more French perfume brands, such as, Christian Dior, Lancome, Chanel No5 and most definitely Cartier. These are merely a small number of the brands on sale globally to date. Most individuals would make the connection between these perfumes and high end fashion as well further boosting brand recognition.
However the reality of what the original relevance of these tools was needed for does not leave a good impression. In ancient times bathing was not considered a necessity, as a result scent was used as a method of trying to overpower the stench of the unbathed masses, and this was true for the Greek and Roman civilizations. King Henry II wife, Catherine, introduced the use of fragrances in Europe.
Fortunately, in the present day however the need has evolved into a more elegant use, finely tuned by the image created for every brand via the media. Purchasing an exclusive vial of fragrance is more or less similar to owning a luxury sports car, of which some can only dream of. But for the auspicious few who can meet the expense of bathing in the lavish aroma it is merely seen as an accessory.
In essence there is no difference between the French and the rest of the world population. Most people globally tend to habitually buy items that are familiar to them; however the assessment can be made that the women in France are educated on the enjoyment of high-quality local products at a younger age, becoming very loyal to specific brands as used by previous generations.
In the little city of Grasse one will uncover the spirit of the actual creation. Located here one will find over 60 different companies manufacturing fragrances in this town. Extracting the essential oils from flowers either by means of a process called maceration (whereby petals are saturated in liquid) or distillation results in the natural ingredients which are utilized to form the foundation of the fragrance.
Due to the Mediterranean climate in this area most of the jasmine, one of the most used base scents in the industry is able to be grown in abundance. Other flowers grown for use in the industry are lavender, myrtle, roses and mimosa. The use of natural ingredients is what makes these little bottles as expensive as liquid gold. Together with a closely guarded technique of blending and cultivating the unique smells.
Cosmetic houses all over the world have tried to infiltrate the market by the introduction of synthetically processed fragrances, creating a cheaper version of deodorant. Although mass production can be achieved due to the chemical components used, there was no impact made on the demand for the designer French perfumes with the naturally inherent fragrances and hues.
In this cut throat market of high end retail French perfume brands are coming out on top. Dominating a huge thirty percent of perfumes sold across the world. As far as innovative fashion trends go the French nations have and will be the one to watch for decades.
However the reality of what the original relevance of these tools was needed for does not leave a good impression. In ancient times bathing was not considered a necessity, as a result scent was used as a method of trying to overpower the stench of the unbathed masses, and this was true for the Greek and Roman civilizations. King Henry II wife, Catherine, introduced the use of fragrances in Europe.
Fortunately, in the present day however the need has evolved into a more elegant use, finely tuned by the image created for every brand via the media. Purchasing an exclusive vial of fragrance is more or less similar to owning a luxury sports car, of which some can only dream of. But for the auspicious few who can meet the expense of bathing in the lavish aroma it is merely seen as an accessory.
In essence there is no difference between the French and the rest of the world population. Most people globally tend to habitually buy items that are familiar to them; however the assessment can be made that the women in France are educated on the enjoyment of high-quality local products at a younger age, becoming very loyal to specific brands as used by previous generations.
In the little city of Grasse one will uncover the spirit of the actual creation. Located here one will find over 60 different companies manufacturing fragrances in this town. Extracting the essential oils from flowers either by means of a process called maceration (whereby petals are saturated in liquid) or distillation results in the natural ingredients which are utilized to form the foundation of the fragrance.
Due to the Mediterranean climate in this area most of the jasmine, one of the most used base scents in the industry is able to be grown in abundance. Other flowers grown for use in the industry are lavender, myrtle, roses and mimosa. The use of natural ingredients is what makes these little bottles as expensive as liquid gold. Together with a closely guarded technique of blending and cultivating the unique smells.
Cosmetic houses all over the world have tried to infiltrate the market by the introduction of synthetically processed fragrances, creating a cheaper version of deodorant. Although mass production can be achieved due to the chemical components used, there was no impact made on the demand for the designer French perfumes with the naturally inherent fragrances and hues.
In this cut throat market of high end retail French perfume brands are coming out on top. Dominating a huge thirty percent of perfumes sold across the world. As far as innovative fashion trends go the French nations have and will be the one to watch for decades.
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